A story of perseverance that turned into a mission to create more joyful moments.

Tom Arrix, Founder & CEO

The Journey

In late 2018, Tom's life and relationship with his dog Cooper took a profound turn when his Golden Retriever was diagnosed with Lymphoma. It was after this wake-up call that Tom took matters into his own hands.

Guided by veterinarians, vet nutritionists and renown animal scientists, Tom learned about the three pillars of dog wellness: Nutrition, Genetics, and Environment and decided to push forward into controlling the nutritional aspect of a dog's life. Thus Get Joy was born, and our good boy Cooper thrived for 20 more months with his loving family.

Healthier Nutrition for Happier Dogs

At Get Joy, we know your dog is key to a fulfilling life. From the moment you dreamt of bringing them home to the endless names you scribbled down on your phone. And when you finally met? You felt an instant connection. That's joy.

You go far to protect that joy. Your house? Pet-proof. Vet visits? On the monthly. Vaccinations? On point. Their breath? WIP. Their nutrition though? That's tricky. With pet food aisles stocked with unregulated options, decision fatigue is real. You need a partner you can trust.

Every meal we make is designed to fuel your dog from the inside out. Our food is made with whole food ingredients and 100% USDA-sourced beef and chicken. No seed oils. No "what's actually in this?" moments. Just pure, uncompromising nutrition optimized for total wellness through gut health. Because we believe that joy starts from within.

We're in it for the long haul

We're on a mission to improve the lives of families through pet health and nutrition. Because a longer, healthier life for your dog means more joy for the whole family.

Education & Awareness

We walk alongside dog companions by offering real education and awareness to help them raise healthier, happier dogs.

Nutrition & Supplements

Better health starts in the bowl, and only gets stronger with science-backed ingredients that help your dog thrive from the inside out.

Preventative Wellness

Preventative wellness is why we exist, which is why we're creating a future where dogs don't just get treated when they're sick but stay well all year round with good nutrition.