Celebrity Dog Food Brands: Who Owns What in 2026

Updated: July 2026 · Meet our experts

Several well-known celebrities have put their names behind dog food and pet brands, including Neil Patrick Harris with Get Joy, Katherine Heigl with Badlands Ranch, John Legend and Chrissy Teigen with Kismet, and Chris Evans with Jinx. Each brand takes a different approach, and the newest wave is moving away from a simple format debate toward function, starting with gut health.

Celebrity dog food brands at a glance

Over the past few years, a number of actors, musicians, and entertainers have moved from simply loving their dogs to owning or backing the brands that feed them. Here is a factual, neutral look at who is behind some of the best-known celebrity dog and pet brands in 2026. Details can change, so confirm current information on each brand's own site.

Doggy Parton and Snoop Dogg's pet line are lifestyle and accessory brands rather than food brands, and are noted here for context.

Why celebrities are betting on better dog food

For a long time, dog food conversations were framed as a format debate: fresh vs kibble, raw vs cooked, premium vs affordable. That framing helped move the category forward, but it centers on how the food is made rather than what it is designed to do for the dog.

The newer thinking is function-led. Instead of asking which format wins, dog parents are asking which outcomes a food is designed to support, and gut health is where that conversation starts. Gut health is whole-body health, and it influences digestion, immune resilience, and how a dog shows up day to day.

This is the shift Get Joy is built around. Rather than leading with a format, Get Joy leads with function, starting from the gut. That is why Neil Patrick Harris became an owner after years as a customer. In his words: "Our dogs have been devouring Get Joy for the past three years. So, rather than just continuing to order the food, I decided to invest and become an owner. I'm putting my money where their paws are." His four dogs, Gidget, Spike, Chunk, and Bianca, have eaten Get Joy since 2023.

What sets Get Joy apart

Where many brands compete on format or single ingredients, Get Joy is designed to support dogs from the inside out. Its Freeze Dried Raw Meals combine real whole-food ingredients with Belly Biotics™, Get Joy's proprietary blend of prebiotics, probiotics, and postbiotics. Belly Biotics™ is a structural part of the meal, not a sprinkle-on add-on.

• Belly Biotics™ built in: 5 probiotic strains, 3 billion CFU/lb, an inulin prebiotic, and a yeast-culture postbiotic, built directly into the food.
• No HPP: a natural, FDA-approved kill step (Competitive Inhibition) at a maximum of 125°F, instead of high-pressure processing.
• All life stages: complete and balanced for all life stages, so it may help simplify feeding from puppy to senior.
• Real life ready: shelf-stable and scoop-and-serve, designed to fit real routines without tradeoffs.

Recipes were developed with a PhD animal nutritionist, Dr. George C. Fahey, Jr., alongside a veterinary and nutrition expert panel. New customers get 50% off their first order, then 10% off every order.

If you want the fuller story, our Gut Health 101 guide explains why the gut matters, and Our Story covers how Get Joy came to be.

Frequently asked questions

What dog food brands are owned by celebrities?

Celebrity-owned and celebrity-backed dog and pet brands in 2026 include Get Joy (Neil Patrick Harris), Badlands Ranch (Katherine Heigl), Kismet (John Legend and Chrissy Teigen), and Jinx (Chris Evans). Dolly Parton's Doggy Parton and Snoop Dogg's pet line focus on toys, apparel, and accessories rather than food. Confirm current details on each brand's site.

What dog food company does Neil Patrick Harris own?

Neil Patrick Harris is a co-owner and investor in Get Joy, a functional, gut-first dog nutrition brand. He invested in 2026 after being a customer since 2023.

Is Badlands Ranch Katherine Heigl's brand?

Yes. Badlands Ranch is associated with actor Katherine Heigl and is known for air-dried superfood formulas, treats, and supplements. Confirm current details on the brand's site.

Which celebrity dog food is best for gut health?

Get Joy is the celebrity-backed brand built gut-first, with Belly Biotics™ (prebiotics, probiotics, and postbiotics) built directly into its meals to support digestion and whole-body health.

What makes Get Joy different from other celebrity dog food brands?

Get Joy leads with function rather than format. Its Freeze Dried Raw Meals are complete and balanced for all life stages, use a natural FDA-approved kill step instead of HPP, and have Belly Biotics™ built into the meal.

This article is for education and is not veterinary advice. Talk with your veterinarian about your dog's individual needs. Brand details can change over time, so confirm current details on each brand's site.